Twitter can be a great asset for both personal and business purposes. Most people already know how to keep a successful personal Twitter account… (Use humor, tweet selfies and try not to get in fights with Justin Bieber fans). But do you know how to use Twitter successfully for your company?
With more and more social platforms opening themselves up to selling advertising space, you would think that the field is ripe to increase online purchase sales. However, social media may not be as well paired to ads you think. Instead, it’s better for what its name indicates: being social. And this calls for a different marketing strategy.
Multiscreen media isn’t a new concept, I’ve been twitter ranting during football games for years, and advertisers have long known that consumers no longer limit themselves to one screen. Smartphones and tablets make it even easier to stay wired in at all times, so Social TV was a natural evolution.
Heard of it? It’s becoming more and more commonplace, used by now over 25,000 companies all over the world. Like its well-known precedents HootSuite and Tweet Deck, it allows you to conserve time and energy by posting to multiple or all social media platforms at once and to schedule posts in advance. However, MarketMe Suite is exciting in that it includes features that give you unprecedented control.
In March, Instagram announced that they had surpassed 27 million registered users. That number is incredibly high considering the app was only available on iPhones. Instagram just recently launched on Android, and the app was downloaded over a million times in the first day.
Instagram allows users to add filters, share beautiful photos, comment, like, hashtag, @reply, see popular pictures and follow friends, celebrities and brands. Instagram feels intimate as users are now getting a glimpse into someone’s life.
“Tweet”, use to be a noise birds made. Now that Twitter is a social media network with almost 500 million users, “tweet” has a whole new meaning.
Many companies are still finding it difficult to master the art of tweeting. Although every company is different, we have created some rules to help you connect and engage with your audience on this social media platform.